Vaughan Evans: 25 Need-To-Know Strategy Tools

Cover: 9781292016436 | 25 Need-To-Know Strategy Tools | Vaughan Evans | Taschenbuch | 2024

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Sprache: Englisch

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Beschreibung

Includes 10 handy do’s and don’ts of strategy development · Need powerful decision-making tools at your fingertips?· Want to get the most out of strategic thinking models like Porter’s Five Forces?· Only want what you need to know, rather than reams of theory? With the critical strategy tools required to drive your business forward, this book tells you what you need to know, fast.

Über den Autor

Vaughan Evans is an independent strategy consultant, prolific writer and dynamic speaker ([...] He has specialised in strategy and business planning for corporate clients and strategic due diligence for private equity over four [...] is the author of the best-selling The Financial Times Essential Guide to Writing a Business Plan and Key Strategy Tools.

Inhaltsverzeichnis

About the author
Publisher's acknowledgements
Introduction
Top 10 Dos and Don’ts of Strategy Development
1. Identifying key segments: Using it: IBM
2. Setting long-term goals: Using it: Virgin Galactic
3. Setting SMART objectives: Using it: the BBC
4. Core Ideology (Collins and Porras): Using it: Sony
5. The HOOF approach to demand forecasting (Evans): Using it: Apps
6. The five forces (Porter): Using it: Blockbuster
7. Rating competitive position: Using it: Samuel Adams
8. The resource and capability strengths/importance matrix (Grant): Using it: Virgin Group
9. The value chain (Porter): Using it: Zara
10. The product/market matrix (Ansoff): Using it: Virgin Cola
11. The attractiveness/advantage matrix (GE/McKinsey): Using it: Extramural Ltd
12. The growth/share matrix (BCG): Using it: Extramural Ltd
13. Three generic strategies (Porter): Using it: Southwest Airlines
14. The experience curve (BCG): Using it: Energy technologies
15. Blue ocean strategy (Kim and Mauborgne): Using it: Cirque du Soleil
16. Optimising the corporate portfolio: Using it: Extramural Ltd
17. Creating value through mergers, acquisitions and alliances: Using it: Lloyds Banking Group
18. Creating parenting value (Goold, Campbell and Alexander): Using it: Oil company mineral resources
19. Core competences (Hamel and Prahalad): Using it: Red Bull
20. Deliberate and Emergent Strategy (Mintzberg): Using it: Facebook
21. Profit from the core (Zook): Using it: Marvel Entertainment
22. Disruptive technologies (Christensen): Using it: Toyota
23. Good strategy, bad strategy (Rumelt): Using it: Wal-Mart
24. Innovation hot spots (Gratton): Using it: Linux
25. The Suns & Clouds Chart (Evans): Using it: Madonna
Conclusion
10 Useful Strategy Books to Read Next
Glossary of terms
References and Further Reading
Index

Details

Erscheinungsjahr:	2024
Fachbereich:	Betriebswirtschaft
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	Kartoniert / Broschiert
ISBN-13:	9781292016436
ISBN-10:	1292016434
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Evans, Vaughan
Auflage:	1. Auflage
Hersteller:	Pearson Education Limited FT Publishing International
Verantwortliche Person für die EU:	Pearson, St.-Martin-Str. 82, D-81541 München, salesde@pearson.com
Maße:	216 x 138 x 13 mm
Von/Mit:	Vaughan Evans
Erscheinungsdatum:	10.10.2024
Gewicht:	0,284 kg