Introduction
1. Justifying cost-justifying usability
2. Return on investment for usable user-interface design: Examples and statistics Framework
3. A basic framework for cost-justifying usability engineering on Web development projects
4. A business case approach to usability
5.Marketing usability
6. Dot coms Organizational and Design Context7. Cost-justification of usability engineering: A vendor's perspective
8. Practical ROI issues for UCD teams: Considering the impact of social, internal, and external ROI on team credibility, team longevity, and product success
9. Usability science as an independent research service
10. ROI in Human Factors for Web Applications
11. The business case for international user centered design
12. Cost-justification of usability engineering for international Web sites
13. The ROI of accessibility Methods and Approaches 14. Ethnography/Field research at Microsoft
15. Out of the box: Approaches to good initial interface designs;
16. Keystroke level modeling as a cost-justification tool
17. The RITE method
18. Sample size and user testing - how much is enough?
19. Cost-justifying online surveys
[...] benefits framework and case studies
21. Want respect? Respect the shareholder: Usability at Sprint
22. Conclusion, wrap-up, next steps