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Beschreibung
One Up offers a pioneering empirical analysis of strategy in the video games industry to explain how it has gone from the fringe to the mainstream. Drawing on years of practical and academic experience in the interactive entertainment field, Joost van Dreunen analyzes how business model innovation has made the video game industry what it is today.
One Up offers a pioneering empirical analysis of strategy in the video games industry to explain how it has gone from the fringe to the mainstream. Drawing on years of practical and academic experience in the interactive entertainment field, Joost van Dreunen analyzes how business model innovation has made the video game industry what it is today.
Über den Autor
Joost van Dreunen
Inhaltsverzeichnis
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Details
Erscheinungsjahr: 2020
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780231197526
ISBN-10: 0231197527
Sprache: Englisch
Einband: Gebunden
Autor: Dreunen, Joost van
Hersteller: Columbia University Press
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 234 x 164 x 25 mm
Von/Mit: Joost van Dreunen
Erscheinungsdatum: 06.10.2020
Gewicht: 0,533 kg
Artikel-ID: 118233656

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