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Pixar's advertising division just about broke even, its graphics software had few customers, its short films didn't make any money and, on top of all that, Jobs was pushing to take the company public. Everything was riding on the studio's first feature film, codenamed Toy Story, and even then it would have to be one of the most successful animated features of all time...
Full of wisdom on bringing business and creativity together, and recounting the touching story of Levy's enduring friendship with Jobs, To Pixar and Beyond is a fascinating insider's account of one of Hollywood's greatest success stories.
Pixar's advertising division just about broke even, its graphics software had few customers, its short films didn't make any money and, on top of all that, Jobs was pushing to take the company public. Everything was riding on the studio's first feature film, codenamed Toy Story, and even then it would have to be one of the most successful animated features of all time...
Full of wisdom on bringing business and creativity together, and recounting the touching story of Levy's enduring friendship with Jobs, To Pixar and Beyond is a fascinating insider's account of one of Hollywood's greatest success stories.
Lawrence Levy was hired by Steve Jobs as chief financial officer and member of the Office of the President of Pixar Animation Studios in 1994. He guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. Originally from London, he now lives with his wife Hillary in Palo Alto, California.
| Erscheinungsjahr: | 2017 |
|---|---|
| Fachbereich: | Einzelne Wirtschaftszweige |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781786071866 |
| ISBN-10: | 178607186X |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Levy, Lawrence |
| Hersteller: | Oneworld Publications |
| Verantwortliche Person für die EU: | Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, D-22083 Hamburg, gpsr@petersen-buchimport.com |
| Maße: | 195 x 126 x 22 mm |
| Von/Mit: | Lawrence Levy |
| Erscheinungsdatum: | 05.10.2017 |
| Gewicht: | 0,257 kg |
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