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Beschreibung
Develop your understanding of international business and accelerate your career through the insights and teachings from the world's top business schools.
Develop your understanding of international business and accelerate your career through the insights and teachings from the world's top business schools.
Über den Autor
Colin Barrow is a Visiting Fellow at Cranfield University and the former Head of the Enterprise Group. Over the past 40 years, he has lectured and researched in business schools across the world. He is also the author of The Business Plan Workbook, The 30 Day MBA, The 30 Day MBA in Marketing and The 30 Day MBA in Finance. He is based in Cornwall, UK
Inhaltsverzeichnis
Chapter - 00: Introduction; Chapter - 01: Introduction to international business and supply chain management; Chapter - 02: The international business environment; Chapter - 03: Global business strategy; Chapter - 04: International marketing strategy; Chapter - 05: Finance and accounting; Chapter - 06: Managing the international organization; Chapter - 07: Human resource management; Chapter - 08: Selecting and maintaining global strategic partners; Chapter - 09: Ethics and social responsibility in the global marketplace; Chapter - 10: Entrepreneurship; Chapter - 11: Preparing the international business growth plan budget;
Details
Erscheinungsjahr: 2023
Genre: Importe
Rubrik: Ratgeber
Thema: Briefe, Bewerbungen, Wiss. Arbeiten, Rhetorik
Medium: Buch
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9781398610989
ISBN-10: 1398610984
Sprache: Englisch
Einband: Gebunden
Autor: Barrow, Colin
Hersteller: Kogan Page
Kogan Page Ltd
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 240 x 161 x 21 mm
Von/Mit: Colin Barrow
Erscheinungsdatum: 30.05.2023
Gewicht: 0,744 kg
Artikel-ID: 123218954

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