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Foreword by S. Anthony Iannarino
Acknowledgments
Introduction
Chapter 1: Sales Simplified and a Dose of Blunt Truth
Chapter 2: The "Not-So-Sweet 16” Reasons Salespeople Fail at New Business Development
Chapter 3: The Company's Responsibility for Sales Success
Chapter 4: A Simple Framework for Developing New Business
Chapter 5: Selecting Targets -- First for a Reason
Chapter 6: Our Sales Weapons: What's in the Arsenal?
Chapter 7: Your Most Important Sales Weapon
Chapter 8: Sharpening Your Sales Story
Chapter 9: Your Friend the Phone
Chapter 10: Mentally Preparing for the Face-to-Face Sales Call
Chapter 11: Structuring Winning Sales Calls
Chapter 12: Preventing the Buyer's Reflex Resistance to Salespeople
Chapter 13: I Thought I Was Supposed to Make a Presentation
Chapter 14: Planning and Executing the Attack
Chapter 15: Rants, Raves, and Reflections
Chapter 16: New Business Development Selling Is Not Complicated
Index
| Empfohlen (von): | 18 |
|---|---|
| Erscheinungsjahr: | 2012 |
| Fachbereich: | Management |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9780814431771 |
| ISBN-10: | 0814431771 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Weinberg, Mike |
| Hersteller: | AMACOM |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 229 x 152 x 14 mm |
| Von/Mit: | Mike Weinberg |
| Erscheinungsdatum: | 04.09.2012 |
| Gewicht: | 0,357 kg |
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