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Cover: 9781773270715 | The Subscription Boom | Adam Levinter | Buch | Englisch | 2020
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The Subscription Boom
Why an Old Business Model Is the Future of Commerce
Buch von Adam Levinter
Sprache: Englisch

28,20 €*

inkl. MwSt.

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Lieferzeit 2-3 Wochen

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Beschreibung
In this clear and informed guide to the business model that's set to dominate twenty-first-century commerce, Adam Levinter makes a compelling case that the phenomenal success of companies like Amazon, Netflix, Spotify, and Salesforce wouldn't be possible without the foundation they all have in common: subscription. A surge of subscription boxes in 2012 earned buzz for offering everything from razors to meal kits to underwear; since then the model has proven to be adaptable, profitable, and resilient, even as many traditional retailers struggle to stay relevant in the digital economy.

Levinter takes a close look at the leaders of the subscription-based economy to pinpoint the essential elements of the model, and prove that while the basic concept may be as old as magazines, the ubiquity of the internet is enabling a new way for businesses to scale and succeed. The Subscription Boom shows that the appeal to both customers and businesses makes subscription a smart play for virtually any business.
In this clear and informed guide to the business model that's set to dominate twenty-first-century commerce, Adam Levinter makes a compelling case that the phenomenal success of companies like Amazon, Netflix, Spotify, and Salesforce wouldn't be possible without the foundation they all have in common: subscription. A surge of subscription boxes in 2012 earned buzz for offering everything from razors to meal kits to underwear; since then the model has proven to be adaptable, profitable, and resilient, even as many traditional retailers struggle to stay relevant in the digital economy.

Levinter takes a close look at the leaders of the subscription-based economy to pinpoint the essential elements of the model, and prove that while the basic concept may be as old as magazines, the ubiquity of the internet is enabling a new way for businesses to scale and succeed. The Subscription Boom shows that the appeal to both customers and businesses makes subscription a smart play for virtually any business.
Über den Autor
Adam Levinter is the Founder and President of Scriberbase. He has extensive experience as a founder, operator, and advisor building companies and providing strategic guidance to senior executives. Adam also teaches at the University of Toronto, and is the creator and host of the popular podcast E2: Entrepreneurs Exposed. He is widely considered a "Subscription Expert,"
Details
Erscheinungsjahr: 2020
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
ISBN-13: 9781773270715
ISBN-10: 1773270710
Sprache: Englisch
Einband: Gebunden
Autor: Levinter, Adam
Hersteller: Figure 1 Publishing
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 234 x 161 x 26 mm
Von/Mit: Adam Levinter
Erscheinungsdatum: 06.03.2020
Gewicht: 0,448 kg
Artikel-ID: 115398125
Über den Autor
Adam Levinter is the Founder and President of Scriberbase. He has extensive experience as a founder, operator, and advisor building companies and providing strategic guidance to senior executives. Adam also teaches at the University of Toronto, and is the creator and host of the popular podcast E2: Entrepreneurs Exposed. He is widely considered a "Subscription Expert,"
Details
Erscheinungsjahr: 2020
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
ISBN-13: 9781773270715
ISBN-10: 1773270710
Sprache: Englisch
Einband: Gebunden
Autor: Levinter, Adam
Hersteller: Figure 1 Publishing
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 234 x 161 x 26 mm
Von/Mit: Adam Levinter
Erscheinungsdatum: 06.03.2020
Gewicht: 0,448 kg
Artikel-ID: 115398125
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